SEO stands for Shrewd, Effort, Organised, Patience, Constancy, Time Money
Technically it is Search Engine Optimisation but that’s the simplified version-it takes a whooole lot more to rank-MONEY helps though.
NO ONE CAN GUARANTEE A #1 RANKING ON GOOGLE, NOT EVEN GOOGLE
So watch out for to those who promise otherwise.
That’s it in a nutshell. so…Be sure to understand where the money goes.While Google never sells better ranking in their search results, several other search engines combine pay-per-click or pay-for-inclusion results with their regular web search results.
Some SEOs will promise to rank you highly in search engines, but place you in the advertising section rather than in the search results.
A few SEOs will even change their bid prices in real time to create the illusion that they “control” other search engines and can place themselves in the slot of their choice.
This scam doesn’t work with Google because their advertising is clearly labeled and separated from their search results, but be sure to ask any SEO you’re considering which fees go toward permanent inclusion and which apply toward temporary advertising AND AGAIN………
NO ONE CAN GUARANTEE A #1 RANKING ON GOOGLE
So watch out for to those who promise otherwise. Just a repeat-repeat-reapeat repitition is conditioning in a nutshell and leads to compliance.
The Search Console provides information about the performance of your organic-search traffic.
You can see data like user queries and the number of times your site URLs appear in search results (impressions), along with post-click data about site engagement like bounce rate and ecommerce conversion rate.
This combination of data helps you optimise your site for the most profitable traffic.